We’re here to talk grammar, mechanics and everything you need to know about the Hudl voice. And to understand the Hudl voice, you have to understand our mission to help teams and athletes win.
Those are the people we serve—coaches, athletes and the people supporting them. Everything we do, we do for them. That includes the products we build, the blogs we publish, the events we attend and more. None of it means anything if we can’t communicate.
That’s why the Hudl voice is human, first and foremost.
And sure, providing the guideline to “write like you speak” covers decent ground, but there are other prompts to make sure your words hit the Hudl mark.
Our Content Principles exist to unite every bit of writing we produce, whether it’s a blog, an email or a company-wide Slack announcement.
We kept the list short to make it easy to remember. So the next time you sit down to write or edit, double-check that you're hitting all three.
You might think breaking thoughts into a list requires less effort, but it’s important that the relationship between those items remains clear.
We currently have the option to create two kinds of mobile notifications—SMS messages and push notifications (from the Hudl app).
The definition of 'small but mighty,' punctuation is everywhere. Add the right thing at the right time to totally transform your writing.
Email is the preferred channel for longer correspondence, like onboarding or updating the user on new features. That usually involves a lot of words.
Just because we're a software company doesn't mean we have to sound like robots. When in doubt, remember our mission to help teams and athletes win.
Everything a user interacts with is technically theirs, but would “my” or “your” make more sense? More often than not, we prefer neither.